Rachel Riveros

Rachel Riveros is a dance teacher, performer and choreographer. She needed a flexible branding to promote herself as well as promoting and raising funds for her own shows. Her visual identity is made of a typography with different weights and the use of italic fonts to incorporate the dinamic moves of her contemporary approach to dance into her communication. Besides her basic stationary, I designed some promotional items such as posters, postcards, press kit for a show, videos, and all digital assets for social media.